Kindred takes its first steps in Canada with the launch of Unibet in Ontario
VALLETTA, Malta, March 28, 2022 /PRNewswire/ — Kindred continues to expand into regulated North American states by obtaining a license in Ontario, Canada. This is the seventh license in North America where Kindred is represented by its flagship brand Unibet.
Kindred Group plc (Kindred) expands its North American presence by entering the Canadian market after securing an iGaming license in Ontario. The province is expected to be one of the largest regulated markets in the North America. Ontario uses an open regulatory model, which will allow Kindred to launch iGaming and sports betting products under its multi-product brand, Unibet.
“It’s an exciting day and an important milestone for Kindred and Unibet,” said Amanda Brewer, National Director Canada, Kindred Group. “We are proud to have received the authorization to launch in Ontario from day one of market opening and we look forward to building long-term relationships with our customers and partners. The iGaming market in Ontario should be one of the greatest North Americamaking it a really compelling proposition for Kindred.”
“Ontario is packed with sports teams and passionate fans, which isn’t surprising given the history and popularity of the NHL, NBA, and MLB leagues. Which makes Ontario unique is that, thanks to its multicultural population, matches in football, rugby, tennis, curling and cricket are easy to find. Fans will have no shortage of sports to bet on when the market opens on April 4. We are excited to provide fans with first-class products and experiences,” concludes Brewer.
Unibet Sportsbook and iGaming products will be available to customers of Ontario via on.unibet.ca and mobile apps will be available on Apple Store and Google Play Store after market launch day April 4th.
Maria Angell DupontExternal Communications Manager, Kindred Group
+46 72 165 15 17
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